On September 7, vegan chef and cookbook author Chloe Coscarelli hosted an intimate breakfast at the H&M Showroom in New York to celebrate the launch of the new H&M kitchenware collection. The event featured a specialty menu created by chef Chloe that consisted of sensational seasonal ingredients such as avocado basil toast, garden pesto scramble and a decadent lemon olive oil cake, presented along with the new kitchenware to guests with a variety of backgrounds in lifestyle and fashion.
“I’m so excited to partner with H&M to celebrate their new kitchenware collection launch. Its monochromatic color scheme provided the perfect canvas for the menu I curated today, which perfectly accentuated the vibrant pops of color in each of the dishes that were presented,” says chef Chloe.
The H&M Home kitchenware collection launched back in August and is available in select stores and via the H&M website. The new line features a sleek minimal design in classic white and matte gray and black and consists of useful and lovely pieces such as plates, bowls and mugs, in addition to conscious aprons made with 100% cotton, linen napkins, wooden cutting boards and cooking utensils.
“It is often said that the kitchen is the heart of the home, so much of everyday life takes place in there. Now, we want to make kitchenware a bigger part of H&M Home, both with products for the dinner table, but also selected kitchen utensils. We start off by introducing a dinnerware set in three different classical colors,” states Evelina Kravaev Söderberg, head of design for H&M Home.
Explore the new H&M kitchenware items for yourself by visiting your local H&M store or perusing the items online.
- H&M event photo: Photo by Donald Bowers/Getty Images for H&M
- H&M product photo: H&M
